AI Tools For Sales Teams
Close more deals, faster!
Hey Readers,
Welcome to this week’s edition of New Economies, a newsletter exploring the latest technology trends transforming our world. Throughout this edition, we explore the current and future applications of AI tools in the workplace, focusing on how they can be adopted by teams working in sales.
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Now, onto this week’s edition!
AI is advancing rapidly, with thousands of startups now contributing to the ecosystem by building tools and platforms designed to work alongside us. These include co-pilots, which assist and collaborate with users; generative AI tools, capable of creating content, images, and videos based on prompts; and AI agents, which can nearly fully automate complex tasks for us.
All of this has happened in just a few years.
In recent months, we have covered how AI is impacting the startup ecosystem by mapping out the latest generative AI tools, publishing one of the first AI agents market maps, and more recently, analysing AI unicorns and their key characteristics.
Following one of our latest editions on workplace AI tools, we have discovered a number of platforms building AI tools for sales teams which we will be covering in this week’s edition.
The current AI landscape
Since the release of ChatGPT in November 2022, the tech ecosystem has experienced a surge in AI startups, particularly in the field of generative AI. Investors have poured money into these companies, with Q3 2024 seeing $19 billion in AI-related investments, representing 28% of all dollars invested in startups.
Why this has a significant impact on the workplace
Though we’re still in the early stages, it’s clear that AI will reshape workplace productivity. From marketing to HR and sales, AI tools are already transforming day-to-day operations, enhancing efficiency and taking over routine tasks.
The next big trend: How to integrate AI into the workplace.
The Landscape: AI Tools For Sales Teams
To help navigate this evolving landscape, we’ve created a market map that highlights notable players and early stage startups who are building to support sales teams.
We’ve categorised the AI tools into four key areas:
Prospecting: Tools for building customer pipelines, generating presentations, and creating content.
Closing: Tools for contract negotiations, legal support, and customer onboarding automations.
Managing: Tools for retaining customers, providing support, and analysing customer behaviour.
Productivity: Tools for automating tasks, taking notes, and updating CRMs.
Disclaimer: Some of these tools fall into multiple categories. We have categorised each platform based on how they describe themselves on their marketing website.
Examples on how you can use these platforms within the workplace.
With a variety of platforms available—and plenty of noise about which ones to use—we've simplified the decision-making process by highlighting the key benefits and potential use cases for some of the most promising options.
1. Prospecting
Help me find my next customer.
Pipeline Generation
1. Find, contact, and close your ideal customers with Apollo and Clay, who enable you to scale personalised outreach.
2. Regie.ai to make prospecting easier for businesses and better for buyers.
3. Luna is the all in one cold email platform for small businesses.
Presentations and Demos
1. Transform your live product into incredible demos by using: Saleo, Storylane and Supademo.
2. Generate presentations using AI with Beautiful.ai.
3. And finally, you can transform ideas, decks, PDFs, and websites into videos using Synthesia.
Marketing
1. You have Jasper, the AI copilot built for marketing performance.
2. Customer.io creates distinctive customer experiences across mobile and web via email, push, in-app, and SMS.
3. Write effective emails, boost reply rates and generate more pipeline with Lavender.
2. Closing
Help me close the deal.
Negotiating
1. Contract lifecycle management with Agiloft and Dealhub, which supports sales teams to close deals and scale businesses faster.
2. Autonomous negotiations with Pactum.
3. Achieve compliance on autopilot. Replace your legacy systems with Al-driven document and process automation with Avokaado.
Legal
In the past few years, we’ve seen a number of new AI legal tools emerge where instead of having complex legal teams involved, you can now create legal contracts within minutes. These tools include: Robin AI, Pandadoc and Henchman.
Customer Onboarding
1. For a fast user onboarding experience, you have Userflow.
2. Userpilot, which activates more users.
3. Increase your activation rate by guiding your SaaS users to their "aha" moment with Userlist.
3. Managing
Help me manage my customers.
Retention and Upsell
1. Take your customer experience to the next level with Birdie.
2. Easily understand the health of your customer with Custify.
3. Design, run, measure, and scale your customer journey with Totango to optimise retention.
Support and Feedback
1. AI-Powered contact center at your fingertips with Balto and Forethought.
2. Help your team move faster by giving customers instant answers with Help Scout.
3. The team inbox with Helpspace.
Analytics
1. Powerful sales forecasting and analytics with InsightSquared.
2. Build journeys that drive revenue. Your customer data, marketing automation and analytics, together with Ortto.
3. Unlock your revenue potential with AI-Powered insights with Clari.
4. Productivity
Help me be more productive.
Automations
1. The universal API for meeting bots with Recall.
2. Automate sales with AI employees with Floworks.
3. Drive all AI, integration, and automation initiatives from a single, composable platform with Tray.
Note Taking
1. Summarising sales calls and notes with MeetRecord and Mica.
2. Turn sales conversations into winning insights with Momentum.
3. AI-powered relationship intelligence with Centralize.
Admin and updating CRM
1. Take away the hassle and pain having to manually update your CRM records. Dooly helps you gain CRM hygiene and forecast accuracy.
2. Donna updates your CRM and draft follow-up emails while you are on the go.
3. Bluebirds scans your market and delivers ready-to-prospect leads to your CRM.
Thank you for reading! If you enjoyed this week’s edition, please give it a ❤️ at the top of this email.
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*Disclaimer: New Economies is not formally associated to any of the tools mentioned.